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Digital Marketing

How to Choose Search Engine Marketing Services

Paid media services work to connect business with their target audience and consumers across platforms. Paid media encompasses all marketing efforts that are purchased. This includes advertising and marketing in pay-per-click ads, branded content and display advertisements across platforms. Media services research, plan and execute advertising campaigns from start to finish, including paid media advertising.

Experience

Discover our ppc campaign management methodologies

Paid media is an important resource for businesses and a large part of a marketing strategy. Teams of experts use relevant data to ensure that advertising dollars are spent wisely and advertising campaigns are seen by your business’ target audience.

With so many options and spaces for advertising, it’s hard to know where to spend advertising dollars. At Pixel506, we take care of the research, planning and execution, making sure that your dollars not only go to the max, but that your message reaches the right audience.

01

Discovery

We begin with research, learning about your current strategy, your target audience and their needs.

02

Exploration

Our media experts map out a paid media strategy that will align your brand with your target audience and identify key media outlets.

03

Creation

We create dynamic,engaging media to place in selected locations to reach your audience.

04

Optimization

We make sure that your paid media campaigns reach the maximum target audience and yield tangible results.

Solution

Client focused/result oriented

Agility is part of a successful digital strategy. We allocate teams to work on your project and let you get back to the business of running a business. We understand that to be AGILE business must be focused on its clients while simultaneously identifying and investing in the future. That’s why we work in a continuous change, continuous deployment cycle. During the product cycle we always:

1. Find Momentum

2. Look for Insights

3. Create Ideas

Once ideas are validated we deploy and track them, making sure they produce results. In the meantime, a new sprint starts and so on

Related Services

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Data Analytics

Pixel506 was approached to develop, from the ground up.

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SERVICES

Content Marketing

Pixel506 was approached to develop, from the ground up.

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SERVICES

Auditing

Pixel506 was approached to develop, from the ground up.

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UX Insights

Marketing

The Ultimate Checklist to Make the Transition to GA4 Seamlessly

Google Analytics 4 (GA4) is the latest iteration of Google Analytics, offering new features and updates to help businesses gain insights into their website and obtain more accurate measurements. However, transitioning to GA4 can be challenging, particularly if you are accustomed to the older version of Google Analytics. In this article, we'll provide you with a 6-step checklist to make the transition to GA4 seamlessly.

Marketing

Unleashing the Future: Google Algorithm Updates in 2023

As the world's most widely used search engine, Google is constantly updating its search algorithm. While these updates are necessary to improve the user experience, they can impact website ranking and the visibility of businesses online. 

Staying on top of Google's algorithm updates is daunting but essential to stay competitive. In this article, we will explore some of the most recent Google Algorithm updates and discuss their implications for businesses.

Marketing

Why SEM/SEO Is Always a Good Idea, Even in a Recession

The continued uncertainty of the economic landscape is making businesses adjust budgets and scale back. Putting a temporary stop to search engine marketing efforts is an option to cut costs, but it’s not a recommended practice. An alternative strategy to save on costs and recession-proof your business is to nearshore some of your digital marketing efforts. You will save time, money, and resources while increasing your company's online visibility

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