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How to Create High-Converting Landing Pages

A short guide brought to you by Pixel506

This guide will help you learn how to make successful landing pages by: 

  • Identifying your landing page goal  
  • Tailoring your landing page to your audience 
  • Finding your value proposition and how to communicate it 
  • Understanding which design elements will make your landing page effective  
  • Knowing how to use SEO optimization to improve your traffic 
  • Learning how to optimize your landing page for mobile devices 
  • Using analytics to monitor your page

Exploring the Potential of Progressive Web Apps (PWAs) for Your Business

In recent years, Progressive Web Apps (PWAs) have gained popularity due to their benefits in terms of accessibility, speed, and engagement. With PWA software development, businesses can offer a mobile experience that functions like an app, without needing to install or download anything onto your device. In this article, we'll explain what PWAs are, how they work, and how they can benefit your business.  

Marketing & UX/UI Design

Writing for Marketing vs Writing for UX

Writing for marketing and writing for user experience (UX) are two distinct types of writing that serve different ends. They are often confused because they both work with the written word and are communication skills. This is not to say that there’s never overlap or complementary confluences, but mostly they’re two very separate styles of writing.   

Each style of writing can be defined and dissected according to its purpose or goal. Below we’ve outlined the main processes in writing for UX vs marketing writing.

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